Why does it cost $147?
Your San Diego vacation is probably a $3,000-7,000 investment. This plan ensures you don't waste a single day. It's personalized to your dates, your group, and your interests - not a generic PDF. Think of it as trip insurance for your vacation experience. Less than two Zoo tickets, and it covers your entire trip.
What if I don't like my itinerary?
Every plan is built from our 30+ years of local San Diego knowledge. If something doesn't fit, just let us know — we'll make adjustments. We want your trip to be amazing.
Can't I just plan this myself for free?
Absolutely! We have 800+ pages of free San Diego content on this site and a free 7-day email series. The paid plan is for people who want everything organized into a day-by-day schedule personalized to their specific trip — dates, group, interests, and timing all figured out.
What exactly do I receive?
A personalized day-by-day itinerary for your entire trip. Each day includes morning, lunch, afternoon, and evening recommendations with specific restaurants, activities, and timing tips. Plus "choose your own adventure" alternatives, hidden local gems, and a downloadable PDF.
How is this different from a travel agent?
Travel agents book flights and hotels. We plan what you do when you get here — the daily experiences that make or break your trip. Every recommendation comes from 30+ years of living in San Diego, not a booking commission.
How long does it take to get my plan?
Most plans are ready within a few minutes after payment. If we're putting extra finishing touches on it, you'll get an email as soon as it's ready — typically within a few hours.
What about the Private Planning option?
Private Planning ($357+) includes a 30-minute Google Meet call with Todd to discuss your trip in detail, followed by a richer personalized itinerary. Perfect for special occasions, complex trips, or if you just want the full white-glove experience. Limited to 10 sessions per month.
Can I access my plan on my phone?
Yes! Your itinerary is a mobile-friendly webpage you can access anytime. You can also download a PDF for offline use on your trip.
What if my plans change after I buy?
Life happens! If your dates or group changes, reach out and we'll update your plan. One revision is included with every purchase.